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Press Release

Tour de France

22 March 2022
5 min

PentaBase gears up and joins Tour de France!

PentaBase is proud to announce that we will join as an official fan and one of the sponsors of the Tour De France Grand Départ Copenhagen in Denmark, held from 1-3 of July 2022

Aminat Makhauri
Marketing & Communication Manager

Tour de France and PentaBase

Danes are known for biking everywhere and having a biking culture as part of the people’s DNA. PentaBase is all about DNA and PCR analysis, and like professional riders performing world-class, PentaBase brings world-class solutions allowing personalised treatments for cancer patients.

PentaBase sees this partnership as a significant step towards creating awareness about the efficient improvements regarding cancer treatments, which PentaBase enables. CEO and founder of PentaBase Ulf Bech Christensen believe in the importance of supporting festivities such as the biggest and most famous bicycle race on earth. He says the following about the partnership:

“Some things only happen once in a lifetime, and it is important to seize the moment. Like when we used all our resources to help the Danish society when Corona affected Denmark very badly in March 2020. Therefore, we see a huge potential in supporting one of the biggest sports events, the Tour de France. And if we simultaneously can create attention regarding the future way of detecting cancer mutations within patients, we are extremely proud.”

Bicycling has been a huge part of Danish culture for many years, and it still is. When festivities like Tour de France occur, a unique atmosphere, euphoria, and spirit occur as the whole country meets to celebrate, cheer, and have a good time. Therefore, PentaBase is proud to participate in such a huge event. It is no coincidence that we are a sponsor in Tour de France 2022.

“Excellence is needed to succeed in any regard of life, whether it is a sprint over the finish line or world-class diagnostics,” says COO of PentaBase Claus Pedersen Blicher

There is more alignment between excellence within sport and PentaBase’s vision of the future than first perceivable. Ulf explains:

” A team may change their tactics at any race stage to win. In the same way, PentaBase’s approach is to offer personalised treatments for cancer patients based on adapting a new tactic if an analysis illustrates suggests? A better and more efficient cancer treatment. The purpose is to create a specified cancer treatment, so a patient receives the best possible treatment, as the race against cancer is a race for all to win.”

About PentaBase 

PentaBase is a Danish, science-driven company built on unique DNA technologies, creating innovative workflows and PCR analyses. We enable personalised treatment using sensitive, specific and robust monitoring of genetic biomarkers.

The Grand Départ Copenhagen Denmark route

Denmark will host three stages of the race, starting from Friday 1st July 2022 in Copenhagen, where the stage is an individual time trial of 13 kilometers. The second stage will take place the day after, 2nd July 2022, from Roskilde to Nyborg with 202 kilometers. Finally, the last stage in Denmark will be on 3rd July 2022 and will set out from Vejle to Sønderborg with 182 kilometers. Afterward, the tour will continue outside of Denmark’s borders.

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